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SBM1203 Financial Appraisal Technique to Evaluate Investment for Baxil Electronic Assessment Answer

Unit Code and Title: SBM1203 Venture/Project Economics and Finance Assessment Overview

Assessment 3:  Case study  and Literature Review (30%)

Group/individual:
Individual
Word count / Time provided:
2000 words
Weighting:
30%

Assessment Details:

The Case Study  Baxil Electronics

You are required to read analyse the case study “Baxil Electronics”. This case helps you to apply various capital budgeting concepts and techiques and to investigate how sensitive our estimate of NPV is to changes in that one variable. 

Baxil Electronics— A Case Study

Baxil Electronics is a midsized electronics manufacturer located in Japan. The company president is Shexana, who inherited the company. When it was founded over 60 years ago, the company originally repaired radios and other household appliances. Over the years, the company expanded into manufacturing and is now a reputable manufacturer of various electronic items. Jay, a recent MBA graduate, has been hired by the company’s finance department. One of the major revenue-producing items manufactured by Baxilis a personal digital assistant (PDA). Baxil currently has one PDA model on the market, and sales have been excellent. The PDA is a unique item in that it comes in a variety of tropical colors and is pre programmed to play Jimmy Buffett music. However, as with any electronic item, technology changes rapidly, and the current PDA has limited features in comparison with newer models. Baxil spent $750,000 to develop a prototype for a new PDA that has all the features of the existing PDA but adds new features such as cell phone capability. The company has spent a further $200,000 for a marketing study to determine the expected sales figures for the new PDA. Baxil can manufacture the new PDA for $155 each in variable costs. Fixed costs for the operation are estimated to run $4.7 million per year. The estimated sales volume is 74,000, 95,000, 125,000, 105,000, and 80,000 per each year for the next five years, respectively. The unit price of the new PDA will be $360. The necessary equipment can be purchased for $21.5 million and will be depreciated on a seven-year MACRS schedule. It is believed the value of the equipment in five years will be $4.1 million. As previously stated, Baxil currently manufactures a PDA. Production of the existing model is expected to be terminated in two years. If Baxil does not introduce the new PDA, sales will be 80,000 units and 60,000 units for the next two years, respectively. The price of the existing PDA is $290 per unit, with variable costs of $120 each and fixed costs of $1,800,000 per year. If Baxil does introduce the new PDA, sales of the existing PDA will fall by 15,000 units per year, and the price of the existing units will have to be lowered to $255 each. Net working capital for the PDAs will be 20 percent of sales and will occur with the timing of the cash flows for the year; for example, there is no initial outlay for NWC, but changes in NWC will first occur in year 1 with the first year’s sales. Baxil has a 35 percent corporate tax rate and a 18 percent required return.

Additionally, because of rapid changes in technology, she was concerned that a competitor could enter the market. This would likely force Baxil to lower the sales price of its new PDA. For these reasons, she has asked Jay to analyze how changes in the price of the new PDA and changes in the quantity sold will affect the NPV with a required return of 12% instead of 18% of the project. Shelley has asked Jay to prepare a report answering the following questions.

QUESTIONS (You are required to answer all the questions and show calculation as necessary)

1. What are the factors they may influence producing PDA?

2 What are methods available to evaluate the project? Discuss in detail? (Answering this question may require some research)

3. What is the payback period of the project ?

4. What is the profitability index of the project?

5. What is the IRR of the project?

6. How sensitive is the NPV to changes in the price of the new PDA applying required return 12%?

7. How sensitive is the NPV to changes in the quantity sold of the new PDA applying required return 12%?

8. Would you like to proceed with this investment during the corona virus period ? Discuss in support of your answer.

Answer

Financial Analysis

1. Introduction

Business organizations require to change the way of doing business as per the changing need of the business environment. Therefore it is essential to analyze the market and its influential factors that can affect the business of the organization. This report contains the financial appraisal technique such as the NPV method, IRR, Profitability index to evaluate the financial investment and its result for the Baxil Electronic as they want to analyze whether to update the new feature in their existing product to face the competition in the market. Therefore Financial appraisal technique will help to understand the profitability of the company under this scenario.

2. Factors influence the production of PDA Product

Business organizations require to change themself as per the business requirement and to satisfy consumer needs for a longer period. Therefore Baxil Electronic has do bring the changes o update the existing product so that it can face the competition and save its market share. Following are the factors that can affect the Production of PDA product:-

Consumer requirement

Every business can grow if they have a large consumer base. To keep consumer loyalty it is required to understand the customer requirement from the product and change the product as per consumer needs (Brunner, & Ostermaier, 2019).

Huge Money Involved

As the production process requires a huge investment and it is estimated by the management that if the new feature is updated then the sale will be higher, therefore, it is essential to understand the whether the management is dong the correct estimation of quantity production and to be sold in the market (Brunner, & Ostermaier, 2019).

Product Obsoleting 

Production quantity of the PDA product can be affected due to its obsolete feature in the market and consumer can go with the other substitute product offer by the competitor company who offer the updated product with the new feature (Hayward, et al. 2017).

Survival of the company

As the existing product is required to update with the new feature to face the competition, if the company does not do that then Baxil Electronic will not survive more than 2 years.

3. Investment assessment appraisal to evaluate the PDA product

Following are the various method which can help to evaluate the PDA product with huge investment:- 

Method
Concept
Net Present Value Method (NPV)
NPV method help to understand the Future inflow and outflow of the company and help to analyze the net present value by considering the present value factor concerning financial projections (Hayward, et al. 2017).
Pay-back period Method
This method helps to understand the period that is required to recover from the financial investment by dividing the cash inflow from the initial outflow of the company. If the recovery period is lower than the life of the project then it is a viable project.
Profitability Index
It helps to assess the flow of cash and the initial outflow of the company by dividing the inflow from the outflow of the company if the result is higher than 1 than the project is viable (Hayward, et al. 2017).
Internal rate of return (IRR) method
It helps to compute IRR that makes the NPV value zero. If the lower rate has been as a result then the project is viable (Brunner, & Ostermaier, 2019).

4. Analysis of the payback period of the PDA project

NPV Analyse of the PDA product with new feature
Year
Annual Outflow
Annual Inflow
Net Inflow
PV factor
Present value
0
 $  22,450,000.00 
 $                          -   
 $ (22,450,000.00)
1
 $ (22,450,000.00)
1
 $    5,328,000.00 
 $  10,961,500.00 
 $      5,633,500.00 
0.892857
 $      5,029,910.71 
2
 $    6,840,000.00 
 $  13,759,750.00 
 $      6,919,750.00 
0.797194
 $      5,516,382.33 
3
 $    9,000,000.00 
 $  17,757,250.00 
 $      8,757,250.00 
0.71178
 $      6,233,237.58 
4
 $    7,560,000.00 
 $  15,092,250.00 
 $      7,532,250.00 
0.635518
 $      4,786,881.05 
5
 $    5,760,000.00 
 $  15,861,000.00 
 $    10,101,000.00 
0.567427
 $      5,731,578.67 
 
NPV
 
 $      4,847,990.34 

                                       Source: - (Please refer to the spreadsheet for details)


The year before the payback period occur                      +

 Cumulative cash flow in the year before recovery





Discounted cash flow year after recovery

Payback Period
 4 Year  2 month 

                                       Source: - (Please refer to the spreadsheet for details)

Considering the given computations, it can be predicted that if the Baxil Electronic invests in the new project then it will take 4 years and 2 months to recover the entire investment which seems to be lower than the life of the project hence it concludes that project is viable for the company and generate the value (Hayward, et al. 2017).

5. Analysis of profitability index 

Profitability Index help to analyze the percentage of the total inflow of the project by dividing through the outflow of the project. If the result is more than 1 then the project can be accepted to invest. Following are the detail calculation:-

Particular
Formula
Calculation
Profitability Index
   PV of Total Inflow
   Total Initial Outflow


$ 4847990.34
$ 22450000.00

= 1.22

                                       Source: - (Please refer to the spreadsheet for details)

As from the above calculation, it can be predicted that the PI of the PDA project is higher than 1 hence this project consider to be positive and beneficial for the company. Hence the company should produce the product with a new feature.

6. Analyze the IRR 

IRR help to understand the rate of return that require to invest in the risk-free project. IRR is the rate that makes the NPV of the financial project equal to the nil value. That means if the origination is having a rate of return lower than this rate then it should invest in the financial proposal to create the value for the company.

Particular
Formula
Calculation
Internal rate of return
=+IRR(F3: F8)*9%
0.62%

                                       Source: - (Check refer to the spreadsheet for details)

From the above, the resulted return is 0.62 % while the required rate of return of the company is 12% hence it will be beneficial for the company to invest in the project and create the value from it. The company should improve the existing PDA product it provides the lead to the company to survive and grow in the market (Iachan, 2020).

7. Sensitive analysis of PDA project if the sale price change

Baxil Electronic is facing the competition in the market an if the competitor company influence the price of the PDA product then it will reduce the  $ 255 and lead to the lower NPV of the company due to reduction of the sale amount of the PDA product (Brunner, & Ostermaier,2019).  In this circumstance following will be the NPV of the PDA product:-

NPV if selling price change to $ 255
Year
Annual Outflow
Annual Inflow
Net Inflow
PV factor
Present value
0
22450000
0
-22450000
1
-22450000
1
3774000
5911000
2137000
0.892857143
1908035.714
2
4845000
7276000
2431000
0.797193878
1937978.316
3
6375000
9226000
2851000
0.711780248
2029285.487
4
5355000
7926000
2571000
0.635518078
1633916.98
5
4080000
10401000
6321000
0.567426856
3586705.155
Net Present Value
 $ (11,354,078.35)

Note- all amount is in $

From the above result, it can predict that NPV has been negative for the company and providing the zero value from the financial investment.  This led to conclude that this financial project is price sensitive and can occur the negative result in the future if the situation turned out to be like this (Malenko, 2019). Therefore sensitive analysis has been done below:-

Sensitivity analysis 
Details
Existing Situation
If the sale price change
NPV
 $       4,847,990.34 
 $       (11,354,078.35)

                                   Source: - (Please refer to the spreadsheet for details)

From the above sanative analysis, it can be observed that if the price of the product change then the NPV of the project will affect a huge amount and led to the loss for the company (Su, et al. 2018).

8. Sensitive analysis of PDA project if sale quantity change

Baxil Electronic is facing the competition in the market an if the competitor company influence the quantity of sale of the PDA product then it will reduce the 20% of sale  and lead to the lower NPV of the company due to reduction of the sale amount of the PDA product. In this circumstance following will be the NPV of the PDA product:-

Year
Annual Outflow
Annual Inflow
Net Inflow
PV factor
Present value
0
22450000
0
-22450000
1
-22450000
1
4262400
8989400
4727000
0.892857143
4220535.714
2
5472000
11228000
5756000
0.797193878
4588647.959
3
7200000
14426000
7226000
0.711780248
5143324.071
4
6048000
12294000
6246000
0.635518078
3969445.918
5
4608000
13729000
9121000
0.567426856
5175500.351
 
 
Net Present Value
 
 
 $          647,454.01 

                                   Source: - (Please refer to the spreadsheet for details)

From the above-detailed analysis of the project, it can be observed that if the selling quantity of the project is reduced from the influence of the competitor then it will lead to lower NPV by 86.98% from the existing scenario (Johnson,., Pfeiffer, & Schneider, 2017). ) It reduces the profitability of the company at a huge scale.

Sensitivity analysis 
Details
Existing Situation
If sale quantity change 
Reduced by 
NPV
 $    4,847,990.34 
 $                       647,454.01 
86.98%

                                   Source: - (Please refer to the spreadsheet for details)

From the above sensitivity analysis, it can be seen that this project is quantity sensitive too, and can affect the future profitability of the company.

9. Impact of coronavirus on the financial project of the company

From the recent past, it can be observed that the entire world is facing the crises coronavirus COVID-19 pandemic which was initiated to the outbreak since November 2019. It has been impacted the world economy on a large scale and creating inflation in the market which leads to a worse situation of doing business in the market. As the government has initiated the lockdown for safety purposes and du to which consumer and employee both have become out of the market. This led to stop the production and selling of the product. Baxil Electronic has to face the tough situation of the market as the consumer will be less in the upcoming two years and the consumer will look for the cheaper substitute as the buying power has also been affected by COVID -19 impact on entire economic. Hence if the Baxil Electronics is planning to invest a huge amount then in the evaluation of the profitability of the project it should not avoid the impact of COVID-19 as it has already impacted the world economy adversely at a huge level which affects every financial proposal too (Jha, & Arora, 2019).

10. Conclusion

From the above deep discussion of the above financial project concerning the financial appraisal technique, it can be concluded that the above PDA product is beneficial from the company but it will be sensitive to the price and quantity change of the PDA product which can affect the profitability in future. And the other affecting factor such as coronavirus COVID-19 which has also impacted the business of every county and will also impact the PDA product production and sale Hence Company should consider the above mansion matters in its analysis.

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